CLIX Capital
Transforming Loan Accessibility: Streamlining Small and Medium Enterprise Financing with CLIX Capital
Transforming Loan Accessibility: Streamlining Small and Medium Enterprise Financing with CLIX Capital
Role
Creative Director and Strategy Lead
Role
Creative Director and Strategy Lead
Role
Creative Director and Strategy Lead
Industry
NBFC
Industry
NBFC
Industry
NBFC
Duration
3 Months
Duration
3 Months
Duration
3 Months
Young investors often lack comprehensive knowledge of mutual funds, which undermines their ability to make informed investment decisions. The primary challenge lies in crafting a digital platform capable of effectively communicating the advantages of mutual funds, while also providing educational resources on investment strategies and risk management, thereby fostering confidence in their investment endeavour's.
The endeavour is fraught with several hurdles, including tackling financial illiteracy, addressing issues related to trust and risk perception, ensuring ease of use and engagement, and motivating users to actively participate in the investment process.
As the lead in User Experience & Design, my responsibilities encompassed streamlining the user onboarding process to make it more intuitive, simplifying the loan application procedure, incorporating visual progress indicators for clarity, providing transparent loan information, ensuring a responsive and mobile-friendly design, minimising documentation requirements, and implementing real-time application status updates.
Young investors often lack comprehensive knowledge of mutual funds, which undermines their ability to make informed investment decisions. The primary challenge lies in crafting a digital platform capable of effectively communicating the advantages of mutual funds, while also providing educational resources on investment strategies and risk management, thereby fostering confidence in their investment endeavour's.
The endeavour is fraught with several hurdles, including tackling financial illiteracy, addressing issues related to trust and risk perception, ensuring ease of use and engagement, and motivating users to actively participate in the investment process.
As the lead in User Experience & Design, my responsibilities encompassed streamlining the user onboarding process to make it more intuitive, simplifying the loan application procedure, incorporating visual progress indicators for clarity, providing transparent loan information, ensuring a responsive and mobile-friendly design, minimising documentation requirements, and implementing real-time application status updates.
Outcome
The client pitch for CLIX Capital showcased a user-friendly digital platform designed to streamline the loan application process for small and medium-sized enterprises. Simplified onboarding, visual progress indicators, and transparent loan information enhanced usability, while real-time application status updates and a responsive design minimized documentation requirements. The client loved the storytelling nature of the visuals, which became a big hit with the board, recognizing its potential to boost user engagement and facilitate easier access to loans.
Outcome
The client pitch for CLIX Capital showcased a user-friendly digital platform designed to streamline the loan application process for small and medium-sized enterprises. Simplified onboarding, visual progress indicators, and transparent loan information enhanced usability, while real-time application status updates and a responsive design minimized documentation requirements. The client loved the storytelling nature of the visuals, which became a big hit with the board, recognizing its potential to boost user engagement and facilitate easier access to loans.
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Let's get in touch!
Let’s talk teams, projects, collaborations, or anything design!
Let's get in touch!
Let’s talk teams, projects, collaborations, or anything design!
Let's get in touch!
Let’s talk teams, projects, collaborations, or anything design!